--- Facq reshaped

The day before the opening of Batibouw, the new Facq site was launched. What a timing!

The project was about a total new ‘fresh’ look & feel, optimizing the user experience and make the huge amount of content more easily available for the customer.

Tools like ‘add to any’, rss, send to a friend, thumbs up/thumbs down are also part of the reshape and last but not least a clear distinction between the ‘customer’ and the ‘professional’ content.

Curious? Go to www.facq.be

--- Gamma October campaign

As the previous Gamma campaign was such a huge success, there just had to come a sequel.
And this is it: the 'October month campaign’: www.oktoberactiemaand.be (Dutch)
www.octobrepromotions.be (French)

Goal is to play the game to collect points and if you have enough points you can enter the competition to win Vivaboxes and Gamma gift coupons.

But as a nice bonus, you can earn your own discount coupons for the Gamma shops (up to 10% discount) and print these out at any time during the campaign.

New features are the Facebook fan page and connect application so you can easily connect and invite Facebook friends to play the game, watch the promotional Gamma folder and earn points by doing this.

Development and content management were, as usual, done in WebEngine.

This url will be available some time after the end of the campaign, October 31st 2009 included, and will then be disabled.

--- Help Makro Cash & Carry save the forest

A large campaign was set up to convince the Makro customers to drop the paper leaflet and switch to the online version.

Making use of a well-known children's animation series ‘Daily Fable' (De Fabeltjeskrant/Le petit écho de la Forêt) and WebEngine, a micro site and newsletter campaign will run during 2 months this summer.

Join Makro on
www.redhetbos.be (Dutch)
www.sauvezlaforet.be (French)

This url is available until August 31st 2009. After that date you will be redirected to the corporate site of Makro.

--- WebEngine v6 Update: Optmized statistics

NewsEngine reports are aligned to the internatinal IAB standards and definitions.

WebEngine reports not only about sent, delivered, unique opened and total opened mails but also about unique clicks and total clicks.

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